Sustainable, digital, convenient – positive conclusion of the Reise + Camping Essen fair
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After a three-year pandemic break, Messe Essen was once again the meeting place for campers and travel fans, campsites and manufacturers of vehicles and accessories from 22-26 February 2023. 85,000 visitors and about 750 exhibitors were reported by the fair organiser.
This means that the “pre-Corona level” was almost reached
92 % of the visitors were satisfied or completely satisfied with their visit to Reise + Camping, according to the trade fair organiser. This satisfaction is also reflected in the buying mood: according to Messe Essen, the visitors did not just come to look. Almost 50 % also visited Reise + Camping to buy or order something.
The defining trends at Reise + Camping included comfortable and sustainable camping
These go hand in hand with the further advance of digitalisation. Two examples: Campsites can acquire the ECOCAMPING award online (in German) in a digital, low-cost certification process. Motorhome fans can increasingly switch from a company office or home office to the “WoMo-Office”. For this purpose, motorhome manufacturers offer comfortable vehicles including a PC workstation.
You can find the entire final report of the fair here (in German).